The significant role and impact of customer relationship management practices in the banks: A customers’ satisfaction survey

This paper was designed to explore the background of banking and retail consumer relations. It also aims at evaluating impact on customer loyalty relationship management. Five interaction dimensions have been identified: Loyalty, Capacity, Special Consideration, Conflict Management Ease. The customer's satisfaction with bank is influenced only by faith, special treatment ease. research will assist officials in implementing a proper client management strategy.